How We Grew a Self-Storage Facility from $3.1M to $5.6M Using MASM Strategy

October 17, 2024
6
 min read

At Patriot Holdings, our unique M.A.S.M. strategy has consistently driven value across our portfolio. A prime example of this is the Burlington, Vermont, self-storage facility, which we acquired for $3.1 million and grew to over $5.6 million in value.

📽️ Watch the Full Case Study Video Here

The MASM Strategy:

  1. Market: Burlington is a restricted development area with low competition—ideal for self-storage growth.
  2. Asset: The facility, built in 1986, covers 28,020 square feet and sits near major highways and retailers, offering great visibility and accessibility.
  3. Seller Situation: We acquired the asset from a dentist ready to move on after losing his manager. The underperforming asset presented a clear opportunity to add value.
  4. Management & Marketing: After the acquisition, we installed remote management, upgraded security, and optimized rents. Our aggressive SEO and Google Ads marketing efforts significantly increased occupancy and revenue.

Results:

  • Income Growth: From $419,000 to $538,000.
  • Expense Reduction: From $276,000 to $205,000.
  • NOI Growth: From $143,000 to $334,000.
  • Current Value: Increased from $3.1 million to $5.6 million.

Although we haven’t sold the property, today’s value would generate a 76% IRR and a 2.54x Equity Multiple for investors. We also refinanced, returning all investor capital and locking in 5 years of interest-only financing while maintaining a strong cash flow of $60-80k annually.

Learn more about how our MASM strategy can drive strong returns in real estate investments.

Next Steps: Interested To Learn More or Invest In Commercial Real Estate?

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